Customer Journey Mapping is a tool for visualising your customers experience. Initially for many business owners, it can seem overwhelming with how to create a Customer Journey Map, so in this article I’m going to explain how you can create your own Customer Journey...
Many business owners know they need a strong presence online and online is the future. Even so, it still surprises me, when I ask them “do you have any lead magnets?” They respond with, “What’s a lead magnet?” In this short article I’m going to reveal the best...
I am going to answer a couple of questions that have been posed to me.One is, “Okay, Aveline, I get that it’s really important to do this work up front to really nail your brand and your customer experience and know who your customers are, but where do I...
Paid Advertising is one of the most effective way of getting leads that will help grow your business. Paid Ads give your business a little more exposure to your target market but this marketing strategy can also give you a lot more costs especially when done...
Hello, I want to talk to you about an issue that I see in the world today without digital marketing online. You notice now there are so many coaches, so many experts, it’s so easy for anybody to put a website up, a landing page, a Facebook page, and all of a...
Webinars that convert stick to proven rules. Maybe you’ve been reluctant to try your hand at webinars. The tech setup seems overwhelming. Presenting and public speaking give you the heebie jeebies. And what if nobody signs up to watch? Webinars tick a lot of boxes....
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